What comes to mind when the going green movement is mentioned – a fad touted by the peace loving hippies of the 1970’s or environmentally conscious, latte sipping college students? While both of those might be true, the word you should be thinking about is construction.
Construction is one of the most impacted, as well as the most engaged, industries in the green movement. According to the U.S. Green Building Council (USGBC), green construction generated $167.4 billion in GDP, between 2011 and 2014. Again in 2015, 2.3 million jobs were based in green construction. The green building sector is outpacing the overall construction industry in growth and will continue to gain in the foreseeable future.
So how will your company capture this market?
With technology constantly evolving, countless opportunities are available to go paperless or utilize time and money saving mobile applications. From using reclaimed materials to taking advantage of resources more efficiently, there are countless technologies that will promise lower environmental impact. Recently we published an article about 2016’s Top Construction Technology Trends that will significantly contribute to construction companies taking a greener steps. How many are your company utilizing?
There are resources willing to assist contractors and construction management companies adopt and monitor their green building practices.
LEED, or the Leadership in Energy and Environmental Design, is challenging the status quo of how buildings and communities are planned, constructed, maintained or operated. With 61% of cooperate leaders believing that sustainability leads to marketing differentiation and improved financial performance, it is more important than ever for the construction industry to adopt greener practices to increase profits and productivity.
USGBC offer credential programs to highlight your company’s practices as leaders in the field, and attract a new market of clients. Sustainability focused construction is the future – what are ways that your company is going green to make more green?